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Amazon launches augmented reality salon in London

Innovation is an example of how technology can revolutionize the aesthetics market

What would it be like to interact with beauty salon in which the main objective is to take care of the appearance using technology? What if, when coloring their hair, clients could see what the result would look like before going to practice, for example? Or even choosing nail polish colors with augmented reality instead of imagining how the color would look in contrast to the customers' skin tone? Well, the answer to these questions may lie in Amazon Salon, Amazon's newest launch and a new step in its entry into the beauty market.

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